Dirtwork Digital
Lead Follow-Up

The phone rings while you are on the machine. Now it gets answered.

We don't sell leads. We help you stop losing the ones you already get.

What happens today

A homeowner calls at 10:40. You are in the cab. It goes to voicemail.

They do not leave one. They call the next name on the list, and that company gets the site walk.

That is not a marketing problem. It is a follow-up problem, and it happens to every owner-operator who runs their own iron. Lead Follow-Up puts a text in that customer's hand before they dial the next number.

  1. 10:40:07 The call rings your line. No answer after twenty seconds.
  2. 10:40:08 A text goes back from your number, with your name on it.
  3. 10:41:12 They reply. A contact is created, tagged by job, with the address.
  4. 10:41:13 Your phone gets the alert. They get the confirmation.

10:40 the call you could not take. 10:41 the text they got.

Today 10:40 AM
Outgoing call · No answer
Pine River Dirtwork: Sorry we missed you, we're on a machine. Text us what you need and where, and Dan will call back today. Reply STOP to opt out.
Need a septic pumped and the drainfield looked at, Laporte, this week if possible
Got it. Septic and drainfield in Laporte. Dan will call within the hour.

Your customer's phone, under a minute after the missed call. Sent from your number with your name. Example wording; yours is written with you.

10:41 your phone, on the seat of the truck

LeadsnowNew lead · Septic systemJohn Smith submitted his info for a new septic system on a lake lot near Laporte. Tap to see his info.
Phone9:12 AMMissed call · Text back sent(218) 555-0142 replied: "Driveway culvert washed out." Saved as a contact.

Your phone, seconds after someone fills out the form on your website. Example wording.

What you see

A form on your website becomes a name on your phone.

No dashboard to log into. No "check the CRM." The lead arrives the same way a text from a friend does, with enough to decide whether to call right now.

Every form on your site lands in one pipeline. The office gets the same alert, so nothing depends on you seeing your phone in the cab. Under the new lead sits the morning's missed call, already answered.

Two levels

Core answers and routes. Managed also chases the quotes you sent.

If the difference ever stops being true in one sentence, there will be one level.

Core

$297per month
  • Missed-call text-back from your number, in under a minute
  • Every website form lands in one pipeline you can see on your phone
  • New-lead notifications to you and the office
  • The same review request to every customer after the job
  • Standard automations and bounded support

Managed

$497per month
  • Everything in Core
  • Quote follow-up: the estimates you sent get a text and a nudge
  • Call tracking, so you know which calls the site brought in
  • Workflow tuning as your season changes
  • A monthly look from me at what came in and what got answered

Phone, text, and email usage is shown separately without a markup. Standard onboarding has no setup fee; unusual registration or import work is quoted before you approve it. Month to month.

After the job

The job closes. The ask goes out. The number goes up.

The same text goes to every customer after the job, with your Google link. Nobody has to remember to ask, and the reviews stay real.

Today 4:52 PM
Thanks for having us out today, John. Dan says the new system is good to go. If you have 30 seconds, a Google review helps us more than anything:
Review us on Google
g.page/r/pine-river-dirtwork/reviewLeave a review
Reply STOP to opt out.

Your customer's phone. Example wording.

GoogleReviews
Pine River Dirtwork
Excavating contractor · Laporte, MN
4.84.9(127)(128)
Just now
JSJohn Smith· just now

They had the lot graded and the septic in before the rain hit. Dan texted back within a minute when I called. Left the site clean.

MKMarie K.· 2 weeks ago

Culvert replaced the same week I called. Fair price and no runaround.

Your Google profile. Example figures, not a client's.

An excavator and dozer working a site
Storlie Construction
Why it is priced this way

One recovered job can cover months of it.

The exact value depends on the jobs you sell, so the system does not pretend every missed call is worth the same amount.

You can see the pipeline, count the texts and responses, and cancel any month. That makes it possible to judge the service from your own numbers.

Fair questions

Before you ask.

Is this just marketing automation spam?

It texts your customer once, from your number, with your name, when you miss a call. Then a person takes over. It never sends a marketing sequence.

What if I already have a good website?

Then buy only this. Lead Follow-Up works with whatever site you have. It is the most common thing companies add without a rebuild.

Do my customers have to agree to texts?

Yes, and the forms are written so they do. Every automated text opens with your business name and ends with "Reply STOP to opt out." Missed-call texts are a reply to a call they made to you.

How do review requests work?

The same message goes to every customer after the job, with your Google link. No sorting happy from unhappy, no incentives. That is what Google allows, and it is what keeps the reviews real.

What does it cost to set up?

Standard onboarding has no setup fee. If phone registration or an unusual data import creates extra work, you see and approve that price before anything begins. Phone, text, and email usage is shown separately without a markup.

Free website review

Want to see it work? Put your number in and I'll show you the text-back on your own phone.

Three things, in plain English, within two business days. No charge, no obligation, and I will not call you unless you ask.

Prefer email? Send your website to chris@dirtworkdigital.com.